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Looking for some affiliate marketing advice? There are a lot of affiliate tips and tricks out there but some of them are either too complicated or are simply tips that you don't need. The best kind of affiliate advice is based on common sense, more than anything else.
Affiliates And You
It's essential that you make the effort to choose the right affiliates for your product. Just because you operate your business online doesn't mean that you should approach the process blindly. One of the soundest pieces of affiliate marketing advice is to choose your affiliates carefully. Don't go for an automated acceptance method- make sure that you check out your affiliates manually. This will make it easier for you to weed out the hard-working affiliates from the lazy or suspect ones.
While hand-picking your affiliates might seem like sound affiliate marketing advice, many online merchants don't think it is feasible. They want to get as many affiliates in on the action as possible. But what good will it be for your business if all those affiliates don't actually do anything? What if those affiliates are actually involved in fraudulent or illegitimate practices? In the affiliate marketing game, it's the quality not the quantity of the affiliate marketers that matters. 
What Do You Look For?
A lot of affiliate marketing advice will tell you to be vigilant about your affiliates. The problem is that they don't tell you how to do it. There are some basic filters that you should use when you first assess an affiliate. First of all, look at the contact information that is linked with the domain name. If it is a free email service id or a PO Box number, then you might want to ask the affiliate the reason for this. Sometimes an affiliate with a good domain name will have suspect contact information. An affiliate might also choose to cloak their domain- this is also something that you must look into. 
Another sound piece of affiliate marketing advice involves the affiliate site- make sure that you check it out for yourself. If it says, 'site under construction', there's a good chance that something fishy is going on. You should also check out the validity of the Social Security number that the affiliate provides.
One thing that a lot of online merchants tend to ignore is the importance of making a personal connection. It's always a good idea to have a phone conversation with your prospective affiliate before signing them on. Ask questions about their marketing techniques- if the person becomes defensive or cagey with their answers, they're probably not the right affiliate to work with. Affiliate marketing advice doesn't end with choosing your affiliates- you need to keep in touch with them regularly and monitor their progress constantly. You should also keep your eye out for more hard-working affiliates to join your team.
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