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Popular Link Building Methods
One way of achieving visibility online and driving targeted traffic to your website is by utilizing link building methods. There are a few link building methods that are popular and used by many people to achieve the results that they desire.
Most Popular Methods One of the most popular link building methods is to submit your websites articles to website directories. There are free and paid directory services that you can register with. People submit well written articles to article directories with their link. These articles can be reproduced for free as long as the authors name and link to his website are displayed. This is very beneficial in establishing people as experts in their field as well as in promoting their website and in building links.
Another of the most popular link building methods is to exchange reciprocal links that are two or three way with other websites that have content/products complimentary to the products/content in your website. Google has been frowning upon those exchanging two way links so you can exchange links but display their links in another website that you own. 
The most popular and most effective of the link building methods is to use viral videos in social networking websites. People create humorous or controversial videos that they post in these websites for free and as they are well presented the people who view them, like them and market the video and subsequently links to it. This method has been known to increase traffic significantly in a very short span of time say even within a few hours of releasing the video.
You can also post in forums, or industry related blogs with the links to your website displayed prominently. Be sure to post relevant content as you want to impress the people, they will trust you and click on the link only if they recognize you as an expert in your field. Other link building methods such as submitting press releases to PR websites and creating profiles in Wikipedia, creating a lens in Squidoo etc. are also popular. Pay per click is also a great method that drives targeted traffic your way. Social bookmarking websites are also used by some to build links. Some people release free software, templates, e-books that are distributed along with the links leading back to the website.
These are some of the link building methods that are adopted by many. The more links you have, the more visible your website will be. It can be a waste to have great content or amazing products that nobody is aware of. Online success depends on just how visible and popular your website is and you can build links and become more visible, increasing your reach potential. It is also one way of ensuring that your traffic is just not random but highly targeted which improves your sales too.
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