What Is The Blogging Tool All About

Nowadays the latest internet marketing tool is the blogging tool. It is a very effective tool to promote your product whether by word of mouth or viral. The concept goes back to the early 90s when all you would find on the website would be a sentence or two. Blogging today has emerged into a forum where you can find information on almost any topic of your choice.

Reasons Why You Should Use Blogging

You too should use blogging to benefit your online marketing campaign. Anyone who can operate a computer and can type can start to learn blogging. You just have to express your ideas through language just as if you are talking to any customer. If your readers like your blog then the building of a very strong relationship may begin. You should write as many articles as possible on your blog. And if visitors find the material beneficial then soon more readers will visit your site. You have to position yourself as an expert and prove your credibility to your readers. Use of a blogging tool will help you do this better.

Try and also use RSS feeds to your blog. Through this you can generate continuity on any news or updates. RSS will generate leads from search engine generated traffic for you. Your subscriber base will increase and in turn, you will be able to promote your product better.

Which Tools To Use?

There are many tools, which can be used to show the statistics of your blog or track visitors. Below is a list of blogging tools that you can use.

Tools for statistics - Site meter is a tracking tool which will give you instant access to information on your blog. It will also show you your weekly performance. Google Analytics is another free tracking device from Google which will give you valuable information about your blog. My Blog Log is a part of Yahoo and is another popular tracking service.
Some other tools are Performing Metrics, Web Analyze, Extreme, AW Stat, Webalizer and Mint.
You would also require some Blog editor tools through which you can edit whatever blogging details you might have used. Some editing tools are- Windows Live Writer Blog, Qumana, Zoundary, WB Editor, Blog desk and Blog Jet.