5 AdWords Tips To Get Those Dollars Pouring In

If you have started on your very first Internet marketing venture, some AdWords tips can help get the ball rolling for you. Making money with Google AdWords is very easy, and yet most people fail miserably at it! Using AdWords effectively requires a precise combination of art and science. You should be able to get that creative edge on your competitors, and you should also be able to manipulate the number-game!

Designing The Ad

Be specific. This is the most important of all AdWords tips that youll get. You only want clicks that can convert to sales. So be specific in the header-line of your Ad. If you sell floral pattern bed sheets, mention the entire thing in the heading. You dont want people looking for geometric patterned sheets clicking through!
Whats-In-It-For-Me. Yes, tell the customer how they would benefit by using your product. Find out what they need, and then provide it to them.
USP. What is your unique selling point? Why should anybody select your product over any other brand?

Keyword Selection

Cost. Most articles on AdWords tips will tell you about finding a balance between the popularity of keywords and their CPC. Sometimes incorrect spellings can also get you a lot of targeted traffic while keeping the CPC low.
Targeted traffic. For exact keyword phrases, use quotes and square brackets, like NYC Theatre Tickets or [Lion King Broadway Tickets].
Freebie hunters. Use -free to keep them away as they arent likely to result in any sales.

The Extra Edge

Own website. What most articles on AdWords tips fail to tell you is that it is also important to have your own website, with a proper opt-in form so that you can build a mailing list of all visitors. People who dont buy now can change their minds later.
Landing page. It is better to have a separate landing page for each of your products, just like a separate Ad for each of them. This ensures a better customer experience and makes it easier for you to track the individual conversion rates of products.

Number Crunch!

Budget. Another hard-to-find point in the most common AdWords tips lists! You need to make a budget, as to how much you can afford to spend per sale, and then stick to it.
Profit. Calculate your profit/sale. Then use that data to work upon decreasing cost or increasing sale, so as to reach the desired profit.

So thats about it! The above five AdWords tips can help you get your profits soaring high. Oh, did I miss the fifth one? Well, the last tip in my list is Testing. You can simply never have enough of it. You need to keep testing and re-testing; keep changing a word here and a phrase there; keep improving! And dont forget to enjoy the experience!

< Back To Duvet Dollars Next Previous