Free Search Engine Optimization - The Best Way To Promote Your Website

Free search engine optimization is the process to improve the quality and the volume of traffic on your website. Basically, this process is done with the help of effective and targeted keywords. It is obvious that if a website is presented with higher rankings among the search engines, it will be visible to a larger number people as compared to the lower ranking pages. Free search engine optimization is a technique of promoting your website, free of cost. The main target here is to make your website appear on the top page of every search engine.

There are several methods to promote your website among search engines. However, it is important for you to do this work carefully otherwise your entire effort would go waste. There is a certain process through which search engines give rankings to websites. These search engines send out spiders that find and scan the whole website including its content. Then, these spiders categorize different websites according to the keywords and gives rankings to each website.

There are quite a few ways that you can follow and make these spiders notice your website and get top rankings in various search engines:

The most essential thing that you need to keep in mind while designing your website is the keywords. A keyword is the word that people usually put into the search engines when they need to get any related information. In order to find out some useful keywords, you can do a small experiment. You can search few keywords on any search engines and check which one has the least amount of websites under it. Try to utilize even these smaller keywords as these can also generate quality traffic to your website. This makes keywords the most important part of the free search engine optimization.
The next important thing in the free search engine optimization that you need to keep in your mind is the design of your website. Here, you should divide your keyword evenly on the content of your website. The ideal amount is three to seven times for every 100 words you write in your website. This helps your website get higher rankings quickly.
Try to put some extra content on your website. Search engines love sites with lot of quality content. This will also improve your website rankings.
Other important thing is to get higher rankings by advertising the page link of your website. You need to register the link of your website in to the link directories of various search engines. But this is a very time consuming process. So, in order to complete this process quickly, you can take help of the automate software. This software will automatically put your website on search engines through coding and special spider attracting tactics.