How To Make Your Members Keep Coming Back To Your Web 2.0 Site

If you own a Web 2.0 website, then you could probably use some ideas to make it even more user-friendly for your members. You can add benefits and even have some online competitions to make it interesting. We live in a fast paced world, nobody waits for anyone anymore and everyone is looking for something new. You dont want to be left behind, do you? You will need to keep reinventing yourself and your site to keep the interest alive.

Benefits For Members

You could start off with easy-to-understand training programs for your members. This way, they can learn all about your Web 2.0 site and how to use it to their best advantage. Training can be provided by way of emails, web content pages, and online videos. It should be easy to access and understand. You should offer the program for free, so that the members keep coming back to your site.

Extras

Asking for product reviews and discussions are a great way to increase the member interaction. Everyone would love to be heard and giving your members a chance to do that will definitely be appreciated by them. Many Web 2.0 websites have this in place like Amazon.com where you can post reviews of books and other products available on the site. It gives your members a chance to express their opinions and also add content to your site.

You could have forums or online communities in place on your site. Social networking sites like Orkut and Facebook have several forums where members can have discussions on topics of similar interests. You can add video or audio clips of guest interviews that would add more credibility to your site. Encourage members to post their comments about the interview and there will be even more content. With Web 2.0, you can add so many interactive features to your website.

You can find some more innovative ways to keep members logging in and posting on your site. You could hold competitions for the most number of posts in a week, or the best review by a member. More members will add posts to your site, especially if the prize is an attractive one. Member polls and surveys are another great way to keep the members involved. You could have a survey about your Web 2.0 site itself. This way, you can get feedback and make improvements on your site, if required.

You could start a monthly newsletter, which would provide information about new forums, products and competitions on your site. This is a great way to keep a constant interaction with your members. Owning a Web 2.0 site means that you have many more ways to make your members want to come back.

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